The Notion Of Consumer Choice
The European Commission Regulation 1222/2009 introduces mandatory tyre labelling based on integrated performance measurement.
The regulation aims at increasing the safety and the economic and environmental efficiency of road transport by promoting safe and fuel-efficient tyres with low noise levels. It also establishes a framework for the provision of harmonised information on tyre parameters.
To help consumers make a better and informed choice, from 1st November 2012 all new tyres on sale in Europe will be classified and labelled for fuel efficiency, wet grip and noise performance.
The label, being similar to that required for household appliances, will allow potential buyers to be able to compare tyre characteristics before making a purchase.
Like the European energy label, the tyre label will use classes ranging from best performance (Class A) to worst (Class G). Besides indicating how much the tyre affects the vehicles fuel efficiency, it will also give information about its performance in wet conditions and its external rolling noise in decibels.
As of the 1st November 2012, suppliers of tyres for passenger cars (C1), light trucks (C2) and heavy duty vehicles (C3) will have to inform consumers about tyre performances in any technical promotional material, general documentation and websites.
All products manufactured in these categories from 1st July 2012 should have their products independently certified for sale into the EU.
Manufacturers and importers into the EU will need to provide the certified data associated with each tyre through their EU sales channels as well as (“subject to interpretation“) a label fastened to each tyre.